SEM - Search Engine Marketing

Craig Killick - Basingstoke - Hampshire - UK

I am a web site consultant in Hampshire who can help you increase your profile online and deliver real results to your business.

Using search engine marketing techniques, I can create a sustainable level of traffic to your website through search engines and other traffic sources.

How To Use Search Engine Marketing Techniques For Your Business

Web traffic you get is all relative to how effective it becomes, ie. Do you get any business from it? Creating effective incoming traffic is dependant on who you mix with when you create links to your website. Some link exchange programmes and directories don't offer you as much as you may think they do. In fact, they could potentially do you more harm than good.

By researching the places where links could be exchanged, or planted, we maximise the localised effectiveness of the links. That means that the traffic you get will be much more effective.

Pay Per Click

Pay Per Click is a very effective way to deliver immediate traffic to your website. By bidding on keywords and phrases you can have an advert show on Google, Yahoo or MSN; as well as a number of different search engines and affiliated websites.

How you create your adverts online is very important though. The first thing to establish is what you want to achive. Then we can focus on the words and phrases to use as 'keywords' when bidding, the actual adverts that show and the pages that the adverts link to. Each of these elements is important with pay-per-click advertising to get a return on your online advertising budget.

Through research we can advise you on relevant directory websites that may be worth you paying to be included into. This may not only lead to click-throughs to your website, but your inclusion also adds additional links. If the appropriate directories are targeted, the links will add much more relevance to your website content, increasing your natural listings in search results.

If you are interested finding out how I can help boost the levels of relevant traffic to your website with search engine marketing, please contact me via this website.